eBay brought the concept of circular fashion to the forefront during London Fashion Week with its third annual Endless Runway initiative, celebrating the lasting value of pre-loved designer pieces. The event featured a curated auction of personal fashion items donated by influential figures across British culture, including Adwoa Aboah, Harry Lambert, Daisy Edgar-Jones, Charles Jeffrey, Akinola Davies Jr., and Sandy Powell. Highlights included a Gucci shoulder bag, a Jean Paul Gaultier mesh top, a Chanel tweed jacket, and a film-worn nightgown from The Other Boleyn Girl. Hosted at London’s Space House, the auction encouraged fashion enthusiasts to reconsider the life cycle of luxury clothing while supporting emerging talent. All proceeds from the eBay Live sales went to the Central Saint Martins Fashion Fund, reinforcing the initiative’s commitment to sustainability, creative collaboration, and the next generation of designers.