The illustrious watchmaker Tissot is thrilled and immensely proud to have Sabrina Ionescu, a guard with the New York Liberty, as the first WNBA international brand ambassador.

From her formative years in high school to her current status as a professional, Sabrina Ionescu has consistently showcased her exceptional talent and unwavering perseverance. Her collegiate career at the University of Oregon was marked by numerous accolades, including being named Guard of the Year for three consecutive years. She also made history as the first collegiate player to score over 2,000 points, distribute over 1,000 assists, and secure over 1,000 rebounds.

Injuries plagued Ionescu’s inaugural year after the New York Liberty selected her with the first overall pick in the 2020 WNBA Draft. Nevertheless, her incredible return in the 2021 season demonstrated her strength and resolve.

For her outstanding play in the 2022 WNBA season, Ionescu was named to the all-star squad for the first time in her career. In addition, she equaled the NBA’s record for highest single-round 3-point score during her 2024 NBA All-Star Weekend appearance in the Stephen vs. Sabrina event, which put her talent on display for the world to see.

As she reflected on her journey, Ionescu not only highlighted the difficulties she encountered but also the unwavering strength and determination she mustered to triumph over them. Her story echoes the tenacity and resolve mindset, stressing the significance of not giving up and making the most of every opportunity.

As a company with a rich history of promoting women’s basketball and fostering good sportsmanship, Tissot has proudly sponsored the WNBA since 2015. Our partnership with Ionescu is a testament to our unwavering dedication to uniting the dynamic spirit of women’s basketball with Tissot’s storied athletic heritage.

The acclaimed list of worldwide ambassadors for Tissot now includes Ionescu, alongside well-known celebrities like Damian Lillard of the American basketball team, Enea Bastianini of the Italian motorcycle sensation, Primož Roglič of the Slovenian cycling team, and Liu Yifei and Simon Gong of the Chinese acting troupe. Through this collaboration, Tissot upholds its commitment to promoting athleticism and excellence in a wide range of sports.