Canada Goose announces its first creative director, Haider Ackermann
In a bold step, Canada Goose has appointed Haider Ackermann, a legend in the fashion industry known for his contemporary design sensibility, as its first creative director. From his base in Paris, the Colombian-born French designer will work closely with President and CEO Dani Reiss to boost the brand’s creative vision and guide it into its next phase. He is renowned for his outstanding aptitude in developing contemporary aesthetics, as seen in his previous work with [specific examples of his past work].
After praising Ackermann’s deep familiarity with Canada Goose’s one-of-a-kind character and fundamental principles of authenticity, workmanship, and performance, Reiss voiced her complete faith in his capacity to combine beauty with craftsmanship. An exciting new era for the brand is about to begin with Ackermann’s appointment, since he has a remarkable record of taking the brand’s history and giving it new life. His first collection is scheduled for the fall/winter of 2024.
Polar Bears International (PBI) is an organization whose mission is in perfect harmony with Canada Goose’s own dedication to ecological preservation, and the announcement comes at the same time as the release of an exclusive style in their support. Churchill, Manitoba is the polar bear capital of the world, and the launch was inspired by a life-changing journey they took together with Reiss. It represents their common commitment in the urgency of conserving our planet. Film legend and environmental activist Jane Fonda, who is playing a key role in [specific role], is the campaign’s ideal spokeswoman, helping to spread the word about the need of protecting our planet and taking action as a community.
Highlighting the brand’s significant influence on worldwide awareness, Ackermann praised Canada Goose for its innovative nature and steadfast commitment to its mission. He aspires to use his partnership with Fonda to motivate significant action in combating climate change, drawing on his own experience in Churchill. During this journey, [provide specific details about the journey and how it sparked Ackermann’s passion for environmental preservation], which sparked a passion for environmental preservation.
Fonda emphasized the need for immediate collective action to tackle the climate issue, echoing Ackermann’s remarks. Working together with companies like Canada Goose to bring attention to important issues and make a difference is crucial, she stressed.
On May 15, Canada Goose will release a limited edition hoodie made of organic cotton in support of PBI to honor Ackermann’s appointment. The sweater, [explain how the production and sale of the sweater supports PBI], will be available for purchase. The preservation of the Arctic and its inhabitants is our first priority, and we will use every cent of our sales to support critical conservation, education, and research projects.
By teaming up with Ackermann and Fonda, Canada Goose further solidifies its role as a pioneer in sustainable fashion and rallies people around the world to protect the planet’s natural treasures. In the future, we plan to [specific future initiatives in sustainable fashion and environmental advocacy], demonstrating our steadfast dedication to environmental advocacy.