Celebrity style took center stage at Super Bowl LX, turning Levi’s Stadium in Santa Clara into a fashion moment alongside the matchup between the Seattle Seahawks and the New England Patriots. From pregame performances to sideline appearances, stars brought a mix of archival fashion, luxury tailoring and statement pieces to game day.

Coco Jones

Coco Jones wearing a Karl Kani look as she performs "Lift Every Voice and Sing" ahead of Super Bowl LX at Levi's Stadium in Santa Clara, Calif. on Feb. 8, 2026.

Coco Jones wearing a Karl Kani look as she performs “Lift Every Voice and Sing” ahead of Super Bowl LX at Levi’s Stadium in Santa Clara, Calif. on Feb. 8, 2026.GETTY IMAGES

Before kickoff, Coco Jones delivered a powerful rendition of “Lift Every Voice and Sing” in a custom Karl Kani look styled by Sankara Xasha Turé. Dressed in crisp white, she wore a fitted zip-front bodice paired with a dramatic bubble-hem overskirt and a long, flowing train. Red, black and green striping across the chest and sleeves added graphic impact, with the look paying homage to Whitney Houston while reading clearly across the stadium broadcast.

Blue Ivy Carter

Blue Ivy Carter wearing an Off-White jacket on the sidelines prior to the start of Super Bowl LX  between the Seattle Seahawks and the New England Patriots at Levi's Stadium on Feb. 8, 2026 in Santa Clara, Calif.

Blue Ivy Carter wearing an Off-White jacket on the sidelines prior to the start of Super Bowl LX between the Seattle Seahawks and the New England Patriots at Levi’s Stadium on Feb. 8, 2026 in Santa Clara, Calif. GETTY IMAGES

Blue Ivy Carter appeared in the end zone ahead of the game alongside her father, Jay-Z. She wore a black Off-White varsity-style jacket detailed with appliqué lettering and graphic patchwork sleeves, layered over relaxed dark jeans and tan boots. A chain detail at the waist completed the laid-back yet considered look.

Travis Scott

Travis Scott and Robert Kraft attend the Super Bowl LX Pregame at Levi's Stadium on February 08, 2026 in Santa Clara, California.

Travis Scott and Robert Kraft attend the Super Bowl LX Pregame at Levi’s Stadium on Feb. 8, 2026 in Santa Clara, Calif. GETTY IMAGES

On the sidelines, Travis Scott leaned into vintage luxury in a cream Chanel linen baseball jersey from 1989, featuring the house’s interlocking CC logo and contrast piping. He paired the archival piece with dark layers, heavy gold chains and what appeared to be a vintage digital Seiko watch.

Travis Kelce

ravis Kelce attends the Super Bowl LX Pregame at Levi's Stadium on February 08, 2026 in Santa Clara, California.

Travis Kelce wears a Fear of God suit as he attends the Super Bowl LX Pregame at Levi’s Stadium on Feb. 8, 2026 in Santa Clara, Calif. GETTY IMAGES

Travis Kelce arrived on the field in Fear of God tailoring, wearing an oversized double-breasted virgin wool suit jacket over a white button-down, wide dark trousers and black rectangular sunglasses. The boxy silhouette echoed his recent preference for structured, oversized suiting.

Brandi Carlile

Brandi Carlile (L) performs "America the Beautiful" during Super Bowl LX between the Seattle Seahawks and the New England Patriots at Levi's Stadium on February 08, 2026 in Santa Clara, California.

Brandi Carlile (L) performs “America the Beautiful” during Super Bowl LX between the Seattle Seahawks and the New England Patriots at Levi’s Stadium on Feb. 8, 2026 in Santa Clara, Calif. GETTY IMAGES

Brandi Carlile took the pregame stage to perform “America the Beautiful” in a Thom Browne ensemble, wearing a cotton twill 4-Bar unconstructed sport coat with slim-fit tapered trousers and polished lace-up shoes. The look balanced classic tailoring with subtle striping details.

With performers, musicians and athletes all making strong fashion statements, Super Bowl 2026 once again proved that game day style extends far beyond the field.